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Friday, February 08, 2008

Timbaland's Cell Phone Album


timbaland

Super-producer and rapper, Timbaland is going to be creating a one of a kind album for music history. As the digital age is upon us, Timbo will be cranking out music exclusively to people's cell phones as a way to get new sales. According to Billboard.com:

As Timbaland's "Shock Value" goes up for five Grammy Awards, the hitmaking hip-hop producer has announced a deal with Verizon Wireless to make the first "mobile album," which will be exclusively available to subscribers of V Cast, Verizon's mobile entertainment service.

As Verizon's mobile producer in residence, Timbaland will produce one song per month throughout 2008. Each month, he will work with a different artist on a track while touring the country on the Verizon Mobile Recording Studio Bus, which will also capture making-of footage for V Cast subscribers on a dedicated Timbaland channel.


You've read it and heard it alot lately, especially in the past year, that music has moved away from traditional album sales. Lately music has moved more towards digital downloads, pirated music, ringtones, and now the first cell phone LP. Kudos to Tim for thinking up a clever new idea to continue selling music. See the full Billboard article here.

Timbaland's latest physical album, Timbaland Presents Shock Value is available at Amazon.com.

See the official Timbaland website

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